Marketing on a Shoestring Budget: A Guide for Small Museums and Historic Sites Authors Gerald Natal MLIS, Mulford Health Science Library, University of Toledo, Toledo, OH DOI: https://doi.org/10.5195/jmla.2017.219 Keywords: Book Reviews Abstract Marketing on a Shoestring Budget will deliver to readers the basics of marketing with practical suggestions for expanding patronage and improving the presence of libraries in an easy-to-understand format. Downloads PDF HTML Published 2017-04-04 Issue Vol. 105 No. 2 (2017): April 2017 Section Book Review
