Marketing on a Shoestring Budget: A Guide for Small Museums and Historic Sites

Gerald Natal

Abstract


Marketing on a Shoestring Budget will deliver to readers the basics of marketing with practical suggestions for expanding patronage and improving the presence of libraries in an easy-to-understand format.

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DOI: https://doi.org/10.5195/jmla.2017.219

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Copyright (c) 2017 Gerald Natal, MLIS

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